Had a dream last night that an LDS page with a PageRank of 9 was going to throw in the towel, since they didn't have enough support. I offered a pretty high sum just to be linked from their pages, and then I woke up.

I went and looked at the page this morning. They only have a PageRank of 4 at Google. I breathed a little easier that I wasn't missing some grand opportunity to linkage.

Not familiar with PageRank? Basically, the more sites that link to you, the higher your value, or PageRank. Also, the higher those pages' PageRank, the higher your PageRank.

So if a bunch of PageRank 9 pages link to me, it gives me some heavily weighted scores. The RESULT, of course, is an improved SEARCH ENGINE RANK, which is seen when you search Google for the term that should bring up your site.

I mostly have pages with scores under 5 linking to Singlesaints -- it can be pretty tricky getting a higher score than that. Singlesaints is a 6, which I'm happy with -- probably about as high as you can go for such a double-niche site.

To see what a page's PageRank is, you can download the Google Toolbar. Includes the best pop-up blocker I've found. Well, barring Windows XP Service Pack 2, which I can only imagine would be able to do a better job. But for ease of use, Google's wins.

More on site-type stuff soon.